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Showing posts with label '82c DM Interview. Show all posts
Showing posts with label '82c DM Interview. Show all posts

03 November 2014

It Couldn't Be Anything But Maxwell House (Jingle)

Unreleased.

Maxwell House worked with Ray from 1981 to 1985. The jingle was composed (uh-uhm) by Joseph Brooks (source: New York Times, August 29, 1982).
In this interview, Ray speaks about the reason why his name wasn't mentioned when the campaign ran.

(Commercial #1 on this reel):


60-second version:


(Last commercial on this reel):


Ray also contributed to a Maxwell House radio commercial (or was it with the same jingle?) in 1982. And this aired in 1985.